Roger Henson, CEO

Brilliant. Kind. Professional.

Roger Henson playing keyboards with his band, Chubby's All Stars, live at the Rooster T. Feathers' Yuletide Yuckfest

As an Advertising veteran of 40 years, Roger Henson moved to San Jose in 1981 to embark on a Sales and Advertising career with Alta Broadcasting aka, KEZR Radio. "It was a great run that lasted 16 years” says Henson.

It was out that great run that ABC inc was formulated! “People kept asking me for advice on their ad copy…Finally I said to a client I’d tell you but then I’d have to charge you” the client got out his checkbook and the rest is history!

ABC and Henson have a strong and long experience in Retail Advertising. Henson’s past retail experience in the Record Business certainly added depth and gave perspective when creating retail ads. “I learned real fast that the ad has to work or we’re both out of business” Henson adds. “There has to be something in it for the consumer”.

“We pride ourselves on getting results for our Clients which is typically why we have had many customers for many years standing.”

In addition to Rog's dedication to his client's success, he who enjoys a life away from the office that is fully blessed. He coaches baseball and basketball and is the founding member of the “Cross Addiction Fellowship” of San Jose…a recovery group working primarily with addicts and alcoholics in Santa Clara County..

Serving God, his family and friends, serving the community and providing a “value added” business experience for his customers are all priorities for Big Rog. Rog is also founder and keyboard player of Chubby's All Stars, one of San Jose's finest classic rock bands.
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